Solutions
For teams navigating changing costs, complex catalogues and fast-moving markets. Whatever changed this week, Owómidé helps your team reach the right price and keep the reason on record.
By industry
Owómidé works for pricing in any industry. We are starting with the businesses where pricing is complex, frequent and shared across many people.
Many stores, many channels and costs that move every week. Price consistently across locations, with the right people approving.
Many vendors, many categories and prices that affect everyone on the platform. Keep pricing work governed and visible.
Thousands of SKUs across two or more sales channels, where one price change can touch hundreds of lines.
Portfolios of products, price lists and customer groups, with input costs that swing with currency and supply.
Also for
Rates across properties and distribution channels, reviewed and approved with the same discipline as retail prices.
Fares and rates across routes, locations and channels, with every change checked, approved and recorded.
Is it for us?
At one business we spoke with, more than 60% of active SKUs were mispriced at the same time after an inflation and currency shift nobody caught in time. None of the businesses in our discovery work used a locally built pricing tool. Most are still absorbing this with spreadsheets and messages.
By trigger
Every pricing need follows the same path: understand it, frame it, build it, analyse it, agree it, execute it, and keep what you learned. Only the starting point changes.
Margin exposure shows which items fell below your floor. A cost-driven repricing proposes new prices inside your guardrails.
Protect margin across a category before small losses add up, with the reason for every change on record.
Your team records what it sees as a market observation. Compare holding, matching or meeting halfway, then decide.
Every product and place in scope, a start and an end date, the right approvers and a reminder before prices go back.
Review a category or portfolio on your own calendar, with the previous review's reasoning to hand.
Set the first price with the costs, targets and comparable items in view.
A time-boxed markdown or clearance, approved, handed off and ended on schedule, with the outcome recorded.
Act quickly on an opening in the market, with urgency speeding up the process, not skipping it.
Sales, finance or leadership raise a request that becomes a tracked initiative, not a message that gets lost.
Revise the way you price, not just one price, and record why.
Currency, inflation, tax or regulation shift. Reprice from the new reality inside your guardrails.
A new target or guardrail from leadership, applied consistently and checked on every proposal.
By role
Roles keep preparing, approving and implementing separate, so every decision has a second pair of eyes. People can hold more than one role, and nobody can approve their own work.
Owns the workspace, its membership and organisation settings, and sets the AI data policy. Ownership alone never grants approval or execution authority.
Manages users, roles, access scopes, workflow and governance settings and guardrails. Admin authority stays separate from pricing authority.
Creates and manages initiatives, builds pricing work, manages collaborators, creates and submits proposals and coordinates the workflow.
Analyses pricing, creates scenarios, contributes to the Pricing Builder and prepares recommendations. No approval authority by default.
Provides context, comments, uploads evidence, completes assignments and contributes defined pricing inputs.
Approves where financial approval is required, weighing cost, margin, profitability and financial guardrails, within their scope and authority.
Approves where commercial authority is required, weighing market position, customer impact, revenue, channels and categories.
Approves proposals that need higher organisational authority, still within the defined scope and approval rules.
Carries out, coordinates or records approved pricing actions. Can never change what was approved.
Inspects the pricing information they are permitted to see, without changing anything.
Reads the historical record: proposals, versions, approvals, workflow, execution, administrative changes and audit records. Read-only.
Owómidé is built for everyone who takes part in a pricing decision, not just the pricing team.
Make your next move
Bring your costs, your commercial context and your team into one shared decision.
See what a cost or market move means for your margins.
Compare options with the people who know the business.
Carry the context from approval through implementation.